This book discusses the exciting new format that is set to unleash a content revolution in the publishing world. Laden with features the printed page could never offer--such as embedded multimedia and scripted interactivity--EPUB 3 will forever change what a book can be. This article walks you through the format and puts it in its place in the digital landscape, explaining why EPUB 3 is set to become the new global standard for ebooks as it also becomes the new accessible standard for ebooks.