Concepts of Biology 3e recognizes the value of the traditional approach while still engaging students in the excitement of relevancy to themselves and the world around them. The text abounds with analogies and engaging illustrations as it proceeds from an examination of chemistry to the biosphere. A significant new feature of this edition is the integration of media asset into the chapter content. Virtually every section of the textbook is now linked to MP3 files 3D and 2D animations of biological processes and National Geographic and ScienCentral videos. In addition McGraw-Hill offers a full suite of adaptive learning tools including LearnSmart LearnSmart Labs LearnSmart Prep LearnSmart Achieve and SmartBook all designed to assess a student’s existing knowledge base and adapt to particularly address deficiencies.