Innovation and Entrepreneurship
価格： ￥1,719
カテゴリ： ペーパーバック
ブランド： Harper Paperbacks
Peter Drucker's classic book on innovation and entrepreneurship
This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. Superbly practical, Innovation and Entrepreneurship explains what established businesses, public service institutions, and new ventures need to know and do to succeed in today's economy.
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A good book, but to whom?
★★★☆☆
This book gives us a framework when we think of entrepreneurship. It gives us some examples of the companies succeeding as "entrepreneurs" and the author conveys a somewhat presuading story.
However, it is difficult for me to imagin who will benefit from this book. The book is written not in a hard-nosed academic way to drill down the ABC of entrepreneurship nor in a way to present entrepreneurs useful tips or know-hows.
This book may work best as a reference book, but not as a "guideline" book.
However, it is difficult for me to imagin who will benefit from this book. The book is written not in a hard-nosed academic way to drill down the ABC of entrepreneurship nor in a way to present entrepreneurs useful tips or know-hows.
This book may work best as a reference book, but not as a "guideline" book.